"How to Get Clients In the Door"
Ready to take your Golf Fitness business to the next level? Looking to add Golf Fitness to your current business model? In this brand new business course, “How to Get Clients In the Door”, you will learn how to effectively communicate with your target demographic of golfers, implement marketing activities that put you in front of those golfers, and CONVERT that target demographic into paying clients. Developed and taught by Fran Rosario, Senior Vice President of Operations at FitGolf Performance Centers®, this course will give you all of the tools you need to build your Golf Fitness business and ultimately increase your revenue.
Course Overview
The techniques and strategies taught in this course have been time-tested and proven to work at some of the most successful Golf Fitness facilities in the world. The concepts build upon each other chapter by chapter and downloadable worksheets are given to allow you the time to reflect upon the material and apply it to your unique situation. The intuitive layout of the course makes it easy to go back again and again, ensuring the detail of each chapter or associated worksheet is mastered.
Identifying Market Demographics
The course begins by discussing how to identify good target markets and establishing a baseline for how to approach these markets. After that, you’ll learn how to get people familiar with you and your brand and the basic set of rules that prepare you for tackling the market.
Basic Golf Fitness Business Rules
Learn the basic set of rules that prepare you for tackling your target market, the importance of the Referral Market, and how you can capitalize on your Referring Partners to help you with the heavy lifting.
Mapping Out Your Cultivation Strategy
Learn how to establish a game plan for cultivating referral relationships to be long-term new-client generators, one of the biggest keys to your success.
Website and Social Media Presence
Is your online presence doing what it needs to? Learn how to present yourself using your website and social media platforms, as well as the essential email concepts required for success.
What to Do, What to Say... and When
Don’t get caught off guard while in front of a potential client or partner and lose the opportunity you’ve worked so hard for. Scripts have proven to be an invaluable tool to improve your conversion rate. Know what to do and say when talking with a prospect across a variety of different scenarios.
Get New Clients In the Door
The course concludes by revisiting some of your earlier activities, with a new perspective and reviews how to set in motion your plan to get clients in the door.
Testimonials
Hello Fran,
I would like to provide you with some positive feedback about the client-generation techniques I learned in FitGolf’s “Getting Clients in the Door ” course. Last weekend, I provided 5-minute stretches to a local public golf course prior to the start of one of their annual member tournaments. Due to logistics, I was able to provide stretching for only 45 minutes. However, the event was a great success for me. In fact, I hadn’t even secured my company banner on the tent when a member saw it and said, “Oh, you’re a lifesaver! My back is so stiff!”
The idea of a stretch tent alone is a simple, yet brilliant marketing idea… especially if the clinician sticks to the script. I made sure to follow the script for each interaction. The greatest difficulty I had was keeping a straight face. As I asked questions, people responded exactly how you said they would. Sticking to the script made it easy and painless for me and allowed me to relax and enjoy myself.
I provided stretches to 8 players, 3 of whom have become clients! If each of those clients comes in for 6 or more visits, that will generate at least $2500 in revenue… which is many times more than the cost of the course. That is the most direct and clear return on investment I have received from any course, ever. Thanks!
P.S. The Pro invited me to play in the tournament as his guest after I was done with the tent!
Michael G., PT (Rockland, ME)
Hi Fran,
Thank you so much for this fantastic information and inspiring course, “Get Clients in the Door”. I think the model you and your team have put together will help all of the attendees improve their Golf Fitness business and help us all make more money.
Andy G., Director of Performance
(Sant Cugat Del Valles, Barcelona)
This course is a tremendous compliment to my TPI Certification. This allows me to take this certification to the next level- applying it to business and utilizing specific tactics to grow my client base and ultimately to make a living being a Golf Fitness Professional.
Gina D.
Hi Fran,
I just wanted to send you a note about the top 80 emailing system. I have been using it now consistently for the last three months. In the last two weeks, I have had two people respond to the emails and schedule appointments. I didn’t believe it would work, but the system has proven me wrong. What an inexpensive and easy way to reach out to people. Thanks for the guidance and I’ll definitely keep using this technique.
Dave D. (Boston, MA)
FitGolf has years of experience and expertly trained staff, who have proven techniques for getting clients in the door. Lots of great information dispersed in this course. We all need this valuable information and experience to grow our Golf Fitness businesses.
Deb C. (Allison Park, PA)
Awesome course; it was a real eye opener into all the different ways to get clients in the door… and to keep them coming through the door. Marketing made easy!
Rob T. (Houston, TX)
Ready to Get Started?
Ready to begin the journey to a successful Golf Fitness business? Click the button below to purchase the course and get started today!